Magazines Tatler
Introduction - Tatler Media pack 1) Look at the Tatler Media Pack . Go to page 2: how does the editor introduce the magazine? The editor introduces the magazine with a woman in an office reading a Tatler magazine page with a glass of water on her desk as well as a picture behind her that might be part of the Tatler magazines.The word richest suggests that the people who are educated and been to higher education e.g. University would read this type of magazine. 2) Now go to page 4 of the Media Pack. Focus on the print magazine (NOT tatler.com - the website). List the key demographic details: age, gender %, ABC1 % (social class), HHI (Household Income), % of those living in London and the South East. What do these demographic details suggest about the average Tatler reader? Circulation 80,035 Readership 163,000 Female 73% ABC1 83% AB 51% Average Age 41 London/SE 70%. 3) Look at page 6. What do Tatler readers think about fashion? How much do they spend? They spend about £1.2 m